UI/UX Studio — Perugia, Umbria
We design digital products for SaaS companies, app studios, and established brands. Research-first. Based in Perugia. Working with clients across Italy and the EU.

The studio
Nova Studio was started in Perugia in 2019. Three designers. All work done in-house. We do not sub-contract, and we do not run six projects in parallel at the expense of any of them.
Every engagement starts with research — not a mood board, not a colour palette, not a reference site. The structure of the product is agreed before the first high-fidelity screen is designed. This is a discipline, not a preference. It is the reason our deliverables work.
Services
Selected work

Umbria Olive Co. produces extra-virgin olive oil from groves outside Perugia and sells direct via their app. App conversion was 3.8%. User research revealed the problem was trust…

Studio Legale Baglioni has operated in Perugia since 1987. Their client intake form had a 22% completion rate: eight fields, legal language throughout, no progress indicator…

Sagra di Perugia brings 40,000+ visitors to the city each September. The festival app was rebuilt for 2024: event schedules, venue maps, producer profiles, and a digital ticket wallet…
The research phase felt like an unnecessary luxury before we tried it. After seeing what it found — things we had missed for two years — the decision was obvious. The work Elena and her team do is genuinely different from what other agencies produce.

We chose Nova Studio because they pushed back on our brief. We came in asking for a visual refresh. They pointed out the problem was structural, not visual, and suggested we audit before redesigning. That conversation saved us at least three months.

How we work
We align on goals, users, and scope before any design begins. A written brief is produced and agreed.
For Standard and Studio: user interviews, analytics review, insight synthesis. Sprint uses rapid heuristic review.
User flows and wireframes. Architecture is decided here. Structure before style, always.
High-fidelity screens built from wireframes. Component-by-component, then full screens, then breakpoints.
Interactive prototype. Usability testing where scope allows. Issues found here cost less than issues found after build.
Annotated Figma, asset exports, design spec, and a developer walkthrough. Developers build without guessing.
Pricing
Fixed-price packages based on scope and duration. Add-ons and support hours available on all tiers.
Early-stage products, landing pages, single flows
Web apps, SaaS products, e-commerce platforms
Complete product design, platform redesigns, launch builds
The team

Elena started Nova Studio in 2019 after 7 years designing for product teams in Milan. She leads all engagements from brief to delivery and runs the research phase on every Studio project.

Alessandro specialises in moderated user testing and behavioural research for complex B2B and professional service products. He joined in 2021 from a UX consultancy in Rome.

Sofia designs high-fidelity screens and design systems, with particular focus on component architecture and accessibility. She holds a Communication Design degree from Perugia.
Questions
If something is not covered here, email hello@novastudio-design.com.
Ready to start?
We will reply with an honest assessment within one business day. No sales process. No agency deck.